How we think, how we move, and what we refuse to compromise on. The principles that shape our decisions, our speed, and the way we build for people — not systems.
We give a fuck about what we do. We take pride in our work, and we respect the people who trust us with their money. We don’t take trust lightly — especially when it comes to people’s financial lives. We are not asleep at the wheel. We wake up and we build. When we stop giving a fuck, that is when it’s over. And that will never happen.
Being slow is not giving a fuck, so go back to step one. There is so much life to live, so much product to build, it cannot be wasted on taking 3 days to respond to an email. We make decisions thoughtfully, but quickly. We are fast, clear, and decisive. We operate at a high velocity and compound daily.
Creating something new requires taste, restraint, and responsibility. What we build reflects both the people behind it and the people who use it. We monetize where we feel we add value.
Every Anzo decision reflects what we believe matters. Anzo is about freedom. It’s about owning your hard-earned money without being interrogated by a faceless system.
What’s the point of having nice things if we can’t share them? Anzo is better when it’s built with the people who use it.
We are not always perfect, but what we build is always with care and a genuine desire to make life better for us and those around us.
Intentions mean nothing without it. We are professionals at what we do, and we do things well, and we take them to the end.

That’s why we made Anzo alive: real voices, real moments, real usage, real people talking and doing real things.
If you can’t pay in seconds, it’s useless. We focus on fast signup, an instant virtual card you can add to Apple/Google Pay right away, and full price.
People want to belong, not just watch. You can text the founder, DM the app, and get a real response. That’s how usage becomes a community.
